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Smart Promotion Strategies will Grow Sales and Profits

De-escalating promotions in a time of continued economic uncertainty can feel counter-intuitive for many consumer product manufacturers. In the September 2014 edition of the Grocer, Christine Delivanis discusses the surprising benefits of this strategy in the condiments category....READ MORE

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RECENT CLIENT RESULTS

‘Big Box’ retailer tailors to customer needs

By clustering retail locations according to local customer needs, we helped a ‘big box’ retailer pinpoint the markets with the strongest growth potential...READ MORE

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Chairman & CEO (Former), Lloyds TSB

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CEO (Former), BP

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The Economist

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Fortune

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