latest thinking
Ideas are at the heart of our advice: for over 30 years, Marakon has been creating leading-edge thinking around some of the highest value topics on the management agenda. We invite you to explore some of our latest ideas and publications.
Banks must Discriminate
Headlines report record earnings, but a study by Marakon shows most banks are in the red economically. Ron Langford explains to Wall Street Journal / Dow Jones why banks need to get pickier about customers, sell assets, raise prices and consolidate.Refocus on Value
The financial crisis has caused sustainable levels of growth and profitability to decline across all industries, and competitive positions have been materially altered. Many businesses that created value when overall market growth and profitability were high no longer do...
Five rules for retailing in a recession
Most retailers focus on selling more of what is selling best to their best customers. But this will not help them maximize the sales and profitability potential of their stores. We’ve found that a better approach is to focus on how to sell what could sell well to customers who should be buying more from their stores...